How much does executive coaching cost?
Executive coaching with me is $550 per session (plus GST) when you're funding it yourself and $750 per session (plus GST) when an organisation is sponsoring it. The first conversation, a 30-minute introductory call, is free.
Below I'll explain what sits behind those figures, what a full engagement typically comes to, and how to think about whether it's worth it, so you can make the call with real numbers rather than guesswork.
Session rates
| Per session (excl. GST) | Including GST | |
|---|---|---|
| Self-funded (you pay) | $550 | $605 |
| Organisation-sponsored | $750 | $825 |
| Introductory call | Free | Free |
Most work runs as fortnightly sessions over three to six months, which is roughly six to twelve sessions. So a typical self-funded engagement lands somewhere around $3,300 to $6,600 plus GST in total, and an organisation-sponsored one around $4,500 to $9,000 plus GST, depending on how long we work together. These are guide figures; we'd agree the actual scope up front so there are no surprises.
Why organisations pay more than individuals
The higher corporate rate isn't arbitrary. When an organisation sponsors coaching, there's more involved than the sessions themselves: scoping conversations with a sponsor, goal-setting that ties to the business, sometimes a 360 process, and light reporting on progress against agreed goals (never on the confidential content of sessions). Self-funded coaching is simpler and more direct, just you and the work, so the rate reflects that.
What actually drives the cost of executive coaching
If you're comparing coaches, you'll see a wide spread in the market, from a couple of hundred dollars a session to several thousand. A few things explain the range:
- Seniority and experience of the coach. Accreditation level (an ICF PCC or MCC represents a lot of assessed hours), years coaching leaders, and the depth of training all move the price.
- Who's paying. Corporate engagements generally cost more than self-funded ones, for the reasons above.
- Format and length. A short, focused piece of work costs less than a longer developmental engagement.
- What's included. 360 feedback, stakeholder interviews and reporting add cost when they're part of the package.
The point isn't that dearer is better. Price tracks experience, scope and what's wrapped around the sessions. When you're choosing, weigh it against fit and method, which is covered in how to choose an executive coach.
Is executive coaching worth it?
That's the real question behind the price. Coaching is an investment in how you lead, and the return shows up in the decisions you make, the conversations you handle better, and the version of yourself that turns up under pressure. For a senior leader, the cost of staying stuck in a pattern, a strained relationship with the board, a team underperforming, burnout building quietly, usually dwarfs the fee.
What makes the difference is whether the work actually changes behaviour rather than just producing good conversations. Coaching that stays in talk can leave you with insight you don't act on. The somatic and nervous-system work I do is aimed squarely at durable change, so what you work on holds when the heat is on. You can read how that works in executive coaching and somatic leadership.
What the fee does and doesn't cover
This is coaching, not therapy or treatment, and the fee reflects professional coaching for capable leaders under pressure. There are no guaranteed outcomes, only better access to capacities you already have. If you're dealing with significant distress or a mental health concern, that deserves proper psychological or medical care, and coaching can work alongside that rather than replace it.
Frequently asked questions
How much does executive coaching cost in Australia?
Why is corporate executive coaching more expensive than self-funded?
Do you offer a free consultation?
Work out what it would cost for your situation
If you'd like to know what an engagement would actually cost for your situation, the introductory call is the place to work it out. Book a free 30-minute call and we'll scope it together, with no pressure to continue.